Huge reach and recognition
Linktree is one of the most widely used link-in-bio tools in the world. Visitors already know the format, which lowers the trust barrier the first time someone lands on your page.
FanRoute vs Linktree
A link-in-bio tool vs. a WhatsApp storefront.
Linktree is a strong, widely-used product with a huge head start — millions of creators and brands already use it, and it works well for what it is built to do. FanRoute is built for a narrower job: an Indian Instagram business that wants to sell on WhatsApp and get paid by UPI, and to measure buying interest and enquiries—not completed sales.
Where Linktree is strong
It earns its popularity.
If you need one page for many kinds of links, Linktree is a good, well-built choice. Being honest about that is the whole point of this page.
Works for any kind of link
A YouTube channel, a portfolio, a newsletter signup, a TikTok, a shop on another platform — Linktree is built to hold all of it on one page, not just products.
Fast, familiar setup
A free plan, a simple drag-and-drop list of links, and nothing to configure about products, prices or a WhatsApp number if you do not need any of that.
Where FanRoute is different
See what customers want, not just what they click.
A link-in-bio page tells you a link was tapped. FanRoute tells you which product got tapped and whether they started a WhatsApp enquiry. It measures buying interest—not a completed sale—while prices in rupees and familiar language make the page feel like your shop.
Per-product analytics
FanRoute counts Buy-link taps and WhatsApp-enquiry taps for every product separately, so you can see which items generate the strongest buying interest—not just a total click count for the page.
A direct path from product to enquiry
Every product can open WhatsApp with a message pre-filled for that exact item, or go straight to your Buy link. You continue the conversation and take payment directly by UPI.
Seven Indian languages
Storefront labels in English, Hindi, Hinglish, Tamil, Telugu, Kannada and Malayalam. A link-in-bio page built for a global audience does not offer this out of the box.
Priced in rupees, for an Indian shop
Every price on the storefront is ₹, and FanRoute’s own plans are billed in INR — Free forever (no card needed) and ₹249/mo Pro, paid by UPI or card and cancellable any time.
Side by side
Same job — different shape.
We are not comparing company size. Linktree serves a far larger, more general audience. This is about the specific job of running a small Indian shop that sells on WhatsApp.
FanRoute
Linktree
Built for
One Indian shop’s product storefront
One page of links, for any creator or brand
Core visitor action
Tap a product → WhatsApp chat or Buy link, pre-filled and ready
Tap a link → leaves to wherever it points
Per-product analytics
Counts the Buy-tap and the WhatsApp-tap on every product, separately
Counts clicks per link; depth of analytics varies by plan
Payments
UPI ID, QR, GPay / PhonePe / Paytm shown directly on the page — paid straight to you
Depends on where a link points; commerce add-ons exist on some plans
Language
Storefront labels in English, Hindi, Hinglish, Tamil, Telugu, Kannada, Malayalam
No India-specific storefront language option
Currency
Every price shown in ₹, plans billed in INR
Publishes its own plans and currency — see linktree.com
Best for
A shop that wants to know which products attract buying interest
Centralising many different links in one place
We have not listed Linktree pricing here on purpose — plans and currency change, and we would rather send you to their own site than risk quoting a stale number.
See it on your own products.
Free plan: no card needed. Pro: ₹249/month, pay by UPI or card, cancel any time. Set your WhatsApp number and UPI ID, then see which products customers want to ask about.